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Case Studies

A full service cultural communications, creative and production studio bringing your brand to life through activity and campaigns that drive relevance to both build the brand and drive business growth.
Deep dive on UK Football Culture for adidas North America (NAM) Deep dive on UK Football Culture for adidas North America (NAM)
A global recruitment campaign for the 2023/2024 cycle.A global recruitment campaign for the 2023/2024 cycle.
A transformational actionable playbook to unlock how Guinness should play within culture. ⁣A transformational actionable playbook to unlock how Guinness should play within culture. ⁣
A global go-to market-strategy to enter the sneaker / streetwear category, crediblyA global go-to market-strategy to enter the sneaker / streetwear category, credibly
Launching the Under Armour Forge '96 sneaker in 6 cities across Asia and Europe through funding and co-creation.Launching the Under Armour Forge '96 sneaker in 6 cities across Asia and Europe through funding and co-creation.
Find a culturally relevant way to speak to 13-15 year olds about the importance of digital literacy.Find a culturally relevant way to speak to 13-15 year olds about the importance of digital literacy.
A new global platform for the prestigious D&AD to support their night school, D&AD Shift: #SHIFTCREATIVITYA new global platform for the prestigious D&AD to support their night school, D&AD Shift: #SHIFTCREATIVITY
Redefining 'ALTERNATIVE' for today and tomorrow.Redefining 'ALTERNATIVE' for today and tomorrow.
Unlocking a meaningful role for O2’s iconic Live Music category.⁣Unlocking a meaningful role for O2’s iconic Live Music category.⁣
Drive inclusivity and equality in the Guinness heartland of Rugby: Introducing the NEVER SETTLE platform Drive inclusivity and equality in the Guinness heartland of Rugby: Introducing the NEVER SETTLE platform
Create a culture-led strategy for Bumble, in the UK and Germany.⁣Create a culture-led strategy for Bumble, in the UK and Germany.⁣
Unlocking Dr. Martens role in underrepresentation in music, globally. Unlocking Dr. Martens role in underrepresentation in music, globally.
Reimagine Yeo Valley's role in culture to drive business growthReimagine Yeo Valley's role in culture to drive business growth
UK specific entrepreneurial cultural insights to base their 1st ever UK campaign onUK specific entrepreneurial cultural insights to base their 1st ever UK campaign on
A radical business model and relevant go-to-market strategy for a new bag brand in a post pandemic worldA radical business model and relevant go-to-market strategy for a new bag brand in a post pandemic world
Build a rich portrait of their global consumer, beyond the traditional demographics.Build a rich portrait of their global consumer, beyond the traditional demographics.
Contexualising the benefits of Kefir to a health conscious audience.Contexualising the benefits of Kefir to a health conscious audience.
Define a credible role for LVMH's portfolio of luxury drinks brands to play within culture.Define a credible role for LVMH's portfolio of luxury drinks brands to play within culture.
A year long partnership supporting the global brand communications department.A year long partnership supporting the global brand communications department.
Uncovering for role of alcoholic drinks in the global cultural phenomenon of eSports.Uncovering for role of alcoholic drinks in the global cultural phenomenon of eSports.
A TikTok-first launch for a brand new fragrance collection, POTIONS aimed at GenZA TikTok-first launch for a brand new fragrance collection, POTIONS aimed at GenZ
Reframing 'Homelessness' beyond rough sleeping for House of St Barnabas, LondonReframing 'Homelessness' beyond rough sleeping for House of St Barnabas, London
A brand campaign for a University seeking to level the playing field in both accessibility and career based courses.A brand campaign for a University seeking to level the playing field in both accessibility and career based courses.
A mini-doc exploring 10 years of the brand-transformational Jadon BootA mini-doc exploring 10 years of the brand-transformational Jadon Boot
Their first ever content series dedicated to the sneaker community, showcasing Birkenstock icons from the AW22 collection.Their first ever content series dedicated to the sneaker community, showcasing Birkenstock icons from the AW22 collection.
Fully concepted and produced a 10-episode series celebrating 6 individuals representing and pioneering culture outside of London.Fully concepted and produced a 10-episode series celebrating 6 individuals representing and pioneering culture outside of London.
Breaking down stereotypes of British Culture through diverse and untold stories across the UK.Breaking down stereotypes of British Culture through diverse and untold stories across the UK.
A Global TikTok campaign with sustainability at its heart to promote Dr. Martens durability and timelessness.A Global TikTok campaign with sustainability at its heart to promote Dr. Martens durability and timelessness.
Introducing the benefits of Kefir to a health conscious audience.Introducing the benefits of Kefir to a health conscious audience.
A film truly by and for the LGBTQIA+ community who actually use Pinterest.A film truly by and for the LGBTQIA+ community who actually use Pinterest.
Celebrating Guinness's deep links with Caribbean community. Celebrating Guinness's deep links with Caribbean community.
A series of partnerships for Jaguar Land Rover's innovation service, The OutA series of partnerships for Jaguar Land Rover's innovation service, The Out
A futuristic interpretation of Dr. Martens punk heritage in a global campaign.A futuristic interpretation of Dr. Martens punk heritage in a global campaign.
Launching a Berghaus pilot scheme to make climbing accessible for all through kit adaptation.Launching a Berghaus pilot scheme to make climbing accessible for all through kit adaptation.
Heroing a Zero waste drinks pioneer IRL and URL.Heroing a Zero waste drinks pioneer IRL and URL.
An immersive nationwide festival, prompting radical imagination and celebrating nightlife and youth countercultures from across the UK and beyond. An immersive nationwide festival, prompting radical imagination and celebrating nightlife and youth countercultures from across the UK and beyond.
A new global platform and VR experience to launch a tech inspired whiskey from the William Grant portfolio. A new global platform and VR experience to launch a tech inspired whiskey from the William Grant portfolio.
Celebrating 60 years of the iconic 1461 shoe, globally.Celebrating 60 years of the iconic 1461 shoe, globally.
Bringing a much needed and refreshing lift during the hardest months of lockdown by bringing a wave of summer EARLY to launch White Claw Mango in the UK.Bringing a much needed and refreshing lift during the hardest months of lockdown by bringing a wave of summer EARLY to launch White Claw Mango in the UK.
A culture first campaign to recruit students globally...in a pandemic.A culture first campaign to recruit students globally...in a pandemic.
Creation of a Film School with Girls in Film to activate IWD 2021.Creation of a Film School with Girls in Film to activate IWD 2021.
A special episode preceding our AT FLANNELS series to honour Black History Month 2020.A special episode preceding our AT FLANNELS series to honour Black History Month 2020.
Exploring Modern Love with real Bumble users from across the UK.Exploring Modern Love with real Bumble users from across the UK.
Telling stories of connections to celebrate The Notting Hill Carnival during lockdown through a newly created #CarniLoveStoriesTelling stories of connections to celebrate The Notting Hill Carnival during lockdown through a newly created #CarniLoveStories
Hybrid (URL / IRL) retail activations for VANS London stores in Covent Garden and Oxford Street during December 2020.Hybrid (URL / IRL) retail activations for VANS London stores in Covent Garden and Oxford Street during December 2020.
Cultural approach and talent curation for Smirnoff’s inclusive “Labels are for Bottles, not People” campaign.Cultural approach and talent curation for Smirnoff’s inclusive “Labels are for Bottles, not People” campaign.
Challenging sterotypes around dating with Amelia Dimoldenberg.Challenging sterotypes around dating with Amelia Dimoldenberg.
A cultural approach to deliver the message of responsible drinking in the campaign "Fun that isn't remembered, isn't fun" with Lady Leshurr.A cultural approach to deliver the message of responsible drinking in the campaign "Fun that isn't remembered, isn't fun" with Lady Leshurr.
Creation of bespoke special gifts for Guinness' biggest fans by one of Guinness' biggest fans.Creation of bespoke special gifts for Guinness' biggest fans by one of Guinness' biggest fans.
Creation of an overarching cohesive message and intergration of their roster of agencies for the 4th Nando's Music Exchange.Creation of an overarching cohesive message and intergration of their roster of agencies for the 4th Nando's Music Exchange.
Launched the Vans Covent Garden Boutique, the only store of its kind in Europe, and delivering ongoing cultural programming in the basement activation space. Launched the Vans Covent Garden Boutique, the only store of its kind in Europe, and delivering ongoing cultural programming in the basement activation space.
Showcasing the adidas Terrex #myshelter LDN parka in a distinctly London style featuring adidas talent.Showcasing the adidas Terrex #myshelter LDN parka in a distinctly London style featuring adidas talent.
Pro-bono, value in kind partnership for Transport for London with GoPro, to help amplify #CarFreeDay in 2020Pro-bono, value in kind partnership for Transport for London with GoPro, to help amplify #CarFreeDay in 2020
Exploring the evolution of food and drink culture...when you are not drinking. Exploring the evolution of food and drink culture...when you are not drinking.
Brand experiences in Paris and London for Vans Waffleheads - collectors, customisers and creatives who carve their own space and with a personal connection to the brand.Brand experiences in Paris and London for Vans Waffleheads - collectors, customisers and creatives who carve their own space and with a personal connection to the brand.
Championing Frame's diverse roster of instructors to provide a wide array of classes for all genders and ages... at all levels. Championing Frame's diverse roster of instructors to provide a wide array of classes for all genders and ages... at all levels.
Experiential to celebrate the Polaroid Mickey Mouse collaboration at ComplexCon in LA.Experiential to celebrate the Polaroid Mickey Mouse collaboration at ComplexCon in LA.
Series of social content, in store activations and PR for adidas Originals x size? exclusive drops.Series of social content, in store activations and PR for adidas Originals x size? exclusive drops.
Activation of the London leg of the Beats by Dre global customisation project for their Studio 3 noise cancelling headphones.Activation of the London leg of the Beats by Dre global customisation project for their Studio 3 noise cancelling headphones.
Communications strategy and execution for the limited adidas Consortium 4D sneaker at Footpatrol, during the busy London Design Festival.Communications strategy and execution for the limited adidas Consortium 4D sneaker at Footpatrol, during the busy London Design Festival.
Curating a partnership between floral studio Fluoresse and Vans, to activate the Covent Garden basement during the Liberty London launch.Curating a partnership between floral studio Fluoresse and Vans, to activate the Covent Garden basement during the Liberty London launch.
Flipping the outdated perception of Jaguars Landrover drivers.Flipping the outdated perception of Jaguars Landrover drivers.
A TikTok series showcasing how the Dr Martens community enjoys summer, in their way.A TikTok series showcasing how the Dr Martens community enjoys summer, in their way.
Session curation and management on behalf of adidas for D&AD Shift.Session curation and management on behalf of adidas for D&AD Shift.